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It works on CPA(CPL) model with $4-$140 payout per lead. CPA means “cost-per-action” as well as CPL is “cost-per-lead”.
You can use a lot of traffic sources: Facebook Ads, AdWords, SEO, email-marketing and much more! All you need is to register in this networks and contact to your personal manager in this system. They will help you in any case.